Ideation
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Day 13: Launch Marketing Plan & First Ads
Day 13: Launch Marketing Plan & First Ads
Summary
Day 13 is all about getting the word out. You’ve built all these assets – now let’s attract more eyeballs. Today, you will outline a brief launch marketing strategy focusing on immediate tactics to generate awareness and traffic. This will likely include running a small-scale ad campaign on a platform relevant to your audience (Facebook/Instagram ads are a common choice to start, given you have an IG presence), as well as organic tactics like an email to contacts or a collaboration shout-out. You’ll actually design and set up your first ad today: a compelling visual or video, with copy and a clear call-to-action directing people to your website or landing page. Don’t worry, you can start with a small budget (even $5-$10 a day for a week) just to test the waters. The goal is to have at least one active marketing initiative by the end of the day. Additionally, you’ll firm up the timing and messaging of your “official launch announcement” (maybe that’s a big social post or live session tomorrow). By executing a bit of marketing now, you plant seeds that can grow over the coming days and learn how to promote your brand effectively. Let’s amplify your presence! 📣💥